PHOTO: SBA District Director Diane Sturgeon and U.S. Sen. Angus King, I-Maine, take a walking tour of downtown Bath Nov. 22 in support of Small Business Saturday, which is Nov. 27. (SBA photo)
AUGUSTA — Small Business Saturday, on Saturday, Nov. 27, is the perfect opportunity to help local businesses, SBA Maine District Director Diane Sturgeon said.
Small Business Saturday is a way for consumers to make an impact in their community by shopping at independently owned businesses during the holiday season, she said.
Since 2011, the U.S. Small Business Administration has been a formal cosponsor of Small Business Saturday, which was founded by American Express in 2010. Each year, the SBA encourages independent businesses to leverage Small Business Saturday to help drive more traffic to their businesses, whether it’s through their doors or to their e-commerce site during the holiday shopping season.
On Nov. 22, Sturgeon and U.S. Sen. Angus King, I-Maine, took a walking tour of businesses in downtown Bath that represent the broad array of what small businesses can do. Whether it was the natural food market, the small local bookstore or the shop that sells all Maine-made gifts, the message was the same: “We’re still here, we have great products, and we’re ready to meet the demand from our community,” Sturgeon said.
“Wherever you live in our state, you can find great entrepreneurs who will help you find the perfect gift for your loved ones, and maybe a treat for yourself while you’re shopping,” she said.
The SBA recommends:
• Shopping small and doing your holiday purchasing at a small business.
• While you are supporting your local small businesses for Small Business Saturday, dine small, too — visit your local eateries and independent restaurants.
• Encouraging friends and family to do the same by shopping at a small business in-person or online.
“As our economy continues to improve, shopping small is a way to show support for the businesses who have always been here to support the community and have adjusted their businesses to continue to meet our needs, leading the way in bringing our main streets and business centers back to life,” Sturgeon said.
“I want you to join me in shopping small not only on Small Business Saturday and through this holiday season, but as often as possible. Our local shops and restaurants are depending on our continued support,” she added.